FAQs

Welcome to our FAQs page! We’ve compiled answers to the most common questions about Brand Nuova, our products, services, and branding guidelines. Whether you’re a partner, media professional, or just curious about what we do, you’ll find helpful information here.

If you don’t see the answer you’re looking for, feel free to reach out to us—we’re happy to help!

What is a VR/AR Virtual Store?

A VR/AR Virtual Store is a fully immersive or augmented reality shopping experience that allows customers to browse, interact with, and purchase products in a digital environment. It replicates the in-store experience, enhancing engagement and brand storytelling.

What types of brands can benefit from a virtual store?

Any brand looking to enhance customer engagement and create an innovative shopping experience can benefit. Ideal industries include fashion, beauty, automotive, electronics, luxury goods, and retail brands looking to stand out in eCommerce.

How does a virtual store work?

Customers access the virtual store via a web browser, mobile device, VR headset, or AR application. They can navigate the environment, view products in 3D, interact with digital assistants, and make purchases directly within the experience.

What is the difference between VR and AR virtual stores?

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How long does it take to develop a virtual store?

Development time depends on the complexity of the project. A basic virtual showroom can take 4-6 weeks, while a fully interactive, multi-user VR experience may take 3-6 months.

Can I update my virtual store after launch?

Yes! We provide content management systems (CMS) or update services so you can add new products, seasonal themes, and promotional content.

Do customers need a VR headset to use the store?

No, our virtual stores are designed to be accessible on web browsers and mobile devices, making them available to all customers, with or without a VR headset.